The Brief
Stand Up Paddleboarding South Africa governs both SUP surfing and SUP racing, sanctioning national contests in partnership with Surfing South Africa. Ahead of representing the country in Hong Kong, the SA team needed a logo and website that gave the sport formal, credible standing.
The Approach
The brief was a user-friendly website built around what riders actually need: the yearly contest calendar and the results page, with everyday usability prioritised over decoration.
The Result
A redesigned logo and website that gives SUPSA and the SA team competing abroad a presence that matches the sport's growing recognition.
View live site →The Work
Built for the Calendar
Next Project